New Product Introduction - Product Launch Done Right
New product introduction is the first step in transferring your product design into full-scale manufacturing. Our new product introduction space offers a controlled manufacturing environment to debug and fine-tune the manufacturing process. This critical step is a low-cost solution to mitigating risk early.
Our goal during this time is to successfully test out the manufacturing and assembly processes and strategy before transferring to contract manufacturing. By fine-tuning and optimizing the production process, we identify and eliminate issues that could arise during lot builds.
Unfortunately, if you skip this critical step and move from prototype development into full-scale production, you greatly increase your risk of higher scrap and costly assembly errors during contract manufacturing.
Synectic’s advantage over other product development companies is our cross-functional controlled manufacturing environment, which:
- Can be customized for different production line layouts (so we have the perfect space for products starting their journey into manufacturing)
- Allows us to bring engineering and manufacturing together to work quickly at refining the development and manufacturing process for a smooth product launch.
Not sure how new product introduction fits into your project? Watch our video on new product introduction and discover how it brings your invention to life.

A Controlled Approach to Production
Pilot Manufacturing
Tooling & FAI
Packaging Design
Fixture & Nest Design
Assembly Process Development
Pilot Production
Qualification Lots
Installation Qualification (IQ)
Operational Qualification (OQ)
Performance Qualification (PQ)